Chevy’s Heartbeat @ 100

Just in case you missed it on the radio:

In November, 2011 Chevy and parent General Motors were marking its 100th anniversary — the documents establishing Chevrolet were completed Nov. 3, 1911. Given its early uphill battles with richer Ford, and a century of other trials, many historians and analysts of the automotive industry consider it nothing short of remarkable that Chevy has survived this long,

At the time we spoke with David Kiley, Editor in Chief of AOL Autos about Chevrolet (He was recently a Left Jab guest on Jeep @ 70). The conversation is about its cars over the years, but also about its cultural impact…From “See the USA in Your Chevrolet” sung by Dinah Shore to “Baseball, Hot Dogs, Apple Pie and Chevrolet” and “The Heartbeat of America” – Kiley maintains that brand Chevy is an integral part of “Brand USA”.

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